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Douyin GI badge rules: shops need a 75-point experience score
Douyin's new rules award a 'GI certified' badge to food shops with registered geographical indications, experience scores of 75 or more and a supplier letter.
Douyin platform subsidy rules: partial refunds forfeit the top-up
Douyin's new rules apply its Platform Top-up subsidy automatically to tagged SKUs and return it only when a whole order is refunded during the event.
Pugongying (蒲公英) start: verify a pro account, RMB 600 review fee
Pugongying has no separate sign-up: brands log in once their Xiaohongshu professional account passes a RMB 600, non-refundable review, then top up and invite creators.
抖音の配送中荷物差し止め規則：3,000元以下の注文は自動返金
抖音電商は10月27日、発送後・配達前に返金申請された実支払額3,000元以下などの注文を自動で差し止め、返金する規範を施行した。
Douyin parcel interception: auto refunds for orders up to RMB 3,000
From 27 October, Douyin automatically intercepts in-transit parcels and refunds eligible orders worth up to RMB 3,000 when shoppers ask for a refund.
蝉媽媽（蝉妈妈）とは：公開データで抖音を分析するSaaS
蝉媽媽は公開経路で集めた抖音（中国版TikTok）のデータを統計分析して6段階の有料プランで提供し、データの正確性は保証せず、スクレイピングや無断転載を禁じている。
Xiaohongshu REDone: 60% of 11.11 picks set by taste judges
Xiaohongshu's REDone programme selects 11.11 products by 60% taste-judge review, 30% platform nomination and 10% user feedback, Ebrun reported.
Chanmama (蝉妈妈) metrics: penetration rate, sales power and creator tags
On Chanmama, livestream penetration rate is views divided by impressions, the creator sales power score blends popularity, marketing and conversion indices built from 30 days of data, and ranking tags such as dark horse use different thresholds on different screens.
How to check a Chinese ad agency’s official status: partner lookup pages on eight platforms
The official partner lookup pages run by Douyin, Xiaohongshu, WeChat, Kuaishou, Bilibili, Weibo, Taobao and JD.com, the partner types they list, and the steps to follow.
Finding Chinese importers and distributors: NMPA filings, customs lists, KOTRA and import fairs
How to find importer and distributor candidates through NMPA filings, customs lists, KOTRA programmes and import fairs, then screen them with partner-check sites.
Chanmama (蝉妈妈) start: SMS sign-up, features unlocked by paid tier
A Chanmama account opens with a single SMS code, but search quotas, detail pages and sub-accounts depend on the paid tier, and memberships are non-refundable once active.
Douyin overview: official user figures, marketing tools and where to get official materials
On Douyin, Ocean Engine and Qianchuan handle ads and Xingtu handles creator deals; brand-ad rate cards (刊例) are posted quarterly in the Ocean Engine help centre.
WeChat overview: official user figures, marketing tools and where to get official materials
WeChat’s user numbers are reported in Tencent’s results. Combined Weixin and WeChat monthly users reached 1,439 million at the end of June 2026, and Tencent’s marketing services revenue grew 22% in Q2.
Weibo overview: official user figures, marketing tools and where to get official materials
Weibo reported 561 million monthly and 254 million daily users for June 2026. Advertising and marketing revenue fell 1% in Q2, so audience size and ad growth are moving separately.
Taobao · Tmall overview: official user figures, marketing tools and where to get official materials
Customer management revenue, Alibaba’s merchant advertising and commission line, fell 7% in the June 2026 quarter and rose 1% excluding a programme effect.
JD.com overview: official user figures, marketing tools and where to get official materials
JD.com gave no active customer count in its Q2 2026 results. Net revenue fell 2.9%, while marketplace and marketing revenue, which includes advertising, rose to RMB30.86 billion.
Pinduoduo overview: official user figures, marketing tools and where to get official materials
PDD Holdings’ revenue covers the whole group, including Temu. Online marketing services and others brought in RMB57.6 billion in Q2 2026.
Kuaishou overview: official user figures, marketing tools and where to get official materials
Kuaishou reported 412.3 million daily and 797.3 million monthly users for Q2 2026. Online marketing services made up 58.1% of revenue, its largest source of income.
Bilibili overview: official user figures, marketing tools and where to get official materials
Bilibili reported 116.5 million daily users and 113 minutes of average daily time spent in Q2 2026. Advertising revenue grew 28%, well ahead of total revenue growth of 8%.
Xiaohongshu overview: official user figures, marketing tools and where to get official materials
Xiaohongshu is private, so there are no results filings; user numbers come only from press reports citing company reports. Juguang (ads), Pugongying (creators) and Lingxi (data) are the official channels, and platform marketing decks are not published on its sites.
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