Briefs
Briefs breves sobre fuentes del mercado chino, con citas. Informamos lo que dice la fuente, sin opiniones ni recomendaciones.
China food import filing rules: customs to decide in 3 working days
China's revised filing rules for overseas food exporters and domestic importers took effect on 23 October, with filings processed within three working days.
China import refusals: 15 cosmetics batches in September, 8 French
Chinese customs refused entry to 15 cosmetics batches and 546 food batches in September 2026; eight cosmetics batches came from France.
Douyin platform subsidy rules: partial refunds forfeit the top-up
Douyin's new rules apply its Platform Top-up subsidy automatically to tagged SKUs and return it only when a whole order is refunded during the event.
By-health Jan–Sep 2026: selling costs up 23.74%, revenue up 7.78%
By-health's January–September selling expenses rose 23.74% to RMB 2.28 billion, while revenue grew 7.78% and net profit fell 10.42%.
Pugongying (蒲公英) start: verify a pro account, RMB 600 review fee
Pugongying has no separate sign-up: brands log in once their Xiaohongshu professional account passes a RMB 600, non-refundable review, then top up and invite creators.
Tmall 11.11 government vouchers: 11 provinces offer up to 25% off
Eleven Chinese provinces and cities are issuing government vouchers on Taobao during Tmall 11.11, worth up to 25% and usable nationwide.
Douyin parcel interception: auto refunds for orders up to RMB 3,000
From 27 October, Douyin automatically intercepts in-transit parcels and refunds eligible orders worth up to RMB 3,000 when shoppers ask for a refund.
Yanjinpuzi Jan–Sep 2026: revenue up 2.36%, Q3 profit down 33.77%
Snack maker Yanjinpuzi's January–September revenue rose 2.36% to RMB 4.53 billion, while third-quarter net profit fell 33.77%.
Shanghai Jahwa Jan–Sep 2026: revenue up 8.06%, selling costs up 14%
Shanghai Jahwa's January–September revenue rose 8.06% to RMB 5.36 billion, while selling expenses grew about 14% to 48% of revenue.
Alimama AI targeting at 11.11: Proya audience ROI tops 13
An AI-found audience for Proya's Ruby range returned a payment ROI above 13 in Alimama's 11.11 Wanxiang Dianjing cases, Ebrun reported.
Tmall 11.11 food and drink: 260-plus flagship stores double sales
More than 260 brand flagship stores doubled food and drink sales in Tmall's 11.11, and Yili's store livestream sales rose over 800%.
China FMCG forecast: CTR sees sales growth of 0.8% in 2027
CTR forecasts China's FMCG sales to grow 0.3% in 2026 and 0.8% in 2027, with personal care steady and skincare expected to dip slightly.
Aiyingshi Q3 2026: net profit up 109% as own-brand sales grow
Mother-and-baby retailer Aiyingshi's Q3 net profit rose 109.41% on flat revenue of RMB 891 million, helped by own-brand and customised products.
Botanee Q3 2026: revenue down 4.28%, inventories up 43% before promotions
Botanee's Q3 revenue fell 4.28% to RMB 1.05 billion, while inventories rose 43.42% and prepayments 77.47% ahead of Q4 promotions.
Douyin fake-persona clean-up: over 20,000 accounts acted on in October
Douyin acted on more than 20,000 accounts and removed over 47,000 videos for fake personas between 1 and 22 October, 100EC reported.
Tmall 11.11 brand rankings: Proya leads beauty, Bosideng womenswear
Proya led Tmall's 11.11 beauty ranking for 20–23 October, while Bosideng overtook Uniqlo at the top of womenswear, Ebrun reported.
Chanmama (蝉妈妈) intro: Douyin analytics SaaS built on public data
Chanmama sells statistically analysed Douyin data gathered from public sources through six paid tiers, gives no warranty on accuracy, and bars scraping and unauthorised republication.
Douyin 11.11 bestseller lists: Helena Rubinstein tops skincare
Helena Rubinstein, Estée Lauder and Proya led Douyin's 11.11 opening-phase skincare list, and coupon-driven merchants passing RMB 100 million rose 200%.
China retail formats: warehouse club sales up over 25% in Jan–Sep
Warehouse club and unmanned store sales each grew more than 25% in January–September 2026, while convenience stores rose 5.2%, MOFCOM said.
L’Oréal Q3 2026: North Asia sales up 7.8%, China nearly 3x market
L'Oréal's North Asia sales rose 7.8% like-for-like in Q3 2026, and the group said it grew almost three times faster than China's beauty market.
¿Necesita una opinión sobre su propia marca?
Nuestros briefs informan solo hechos de las fuentes. Consulte el alcance de asesoría para presencia de marca en búsquedas, competidores y operación de plataformas.