Orders for services on JD.com (京东) rose more than 130 percent year on year in the first week of its 11.11 sale, trade outlet 100EC (网经社) reported on 20 October. First-week sales in 1,098 physical-goods categories more than doubled. JD also gave figures for its AI products and for visitors to its offline stores.
Service orders rose more than 130 percent by 19 October
JD.com’s 11.11 promotion opened in full at 8pm on 12 October, according to 100EC. By 19 October, orders in JD’s services category were more than 130 percent higher than a year earlier.
Housekeeping, moving, appliance cleaning, car maintenance, health checks, partial home renovation, rentals and home elderly care led the growth in service orders, the report said.
In physical goods, sales in 1,098 categories during the first week of the sale were more than double their level a year earlier.
| Measure | Figure |
|---|---|
| Service orders | Up more than 130% YoY |
| Physical-goods categories with first-week sales more than doubled | 1,098 |
| AI products using JoyInside | More than 300 |
| Teams entered in JD Aidol season two | More than 200 |
| Reservations for the ‘1024 Super Internal Sale’ | More than 500,000 |
| Visitors to the first JD 101HOME store | More than 150,000 |
| First-week visits, Suqian JD Tiandi | More than 200,000 |
| Average daily visitors, 7FRESH Food Mall (Xichenli, Beijing) | More than 30,000 |
More than 300 AI products carry JD’s JoyInside technology
JD is bringing the capabilities of its JoyAI large model into homes through JoyInside (附身智能), focusing on home life, parent–child companionship and health care. With brand partners, it has launched more than 300 AI products that use JoyInside.
Several of these products, including a Xiaoji Qiuqiu (小鸡球球) reading pen, have reached sales in the hundreds of thousands, according to 100EC.
The second season of JD’s Aidol contest (Aidol创造营) has four tracks: AI applications, AI creativity, AI-native devices and linked AI devices. More than 200 teams have entered.
More than 500,000 people booked JD’s in-store ‘1024’ sale
The report said JD’s offline stores now work alongside its online business as showrooms, spaces for lifestyle ideas and professional service points.
More than 500,000 people had reserved places at the “1024 Super Internal Sale” (1024超级内购会) held by JD MALL (京东MALL) and JD Electronics (京东电器) city flagship stores. The first JD 101HOME store had received more than 150,000 visitors.
Suqian JD Tiandi (宿迁京东天地) recorded more than 200,000 visits in the first week of its 11.11 events. The 7FRESH Food Mall (七鲜美食MALL) at Xichenli (西宸里) in Beijing, which opened on 16 October, has averaged more than 30,000 visitors a day.
Coming up · We may follow up with JD.com’s full 11.11 results once the company publishes them.
