Xiaohongshu · Third-party tool
Qiangua Data 千瓜数据
Qiangua Data is a third-party service for analysing Xiaohongshu brands, creators and content.
01 · Overview
Platform overview
Qiangua Data supports creator selection, brand analysis, livestream commerce and content planning. Its official guide describes estimated data available by membership level and the conditions for publishing or sharing that data externally.
02 · Features
Main features and applications
01
Creator selection
Compare candidate content and account characteristics.
02
Brand and content analysis
Review content flow for brands and categories.
03
Research data
Marketing materials and official public reports are available for reference.
03 · Applications
Who it serves and how to use it
For brands and agencies organising Xiaohongshu market research and creator discovery.
CMB’s practical advice
Do not report estimated metrics as actual sales. Keep public reports and members-only data separate.
Before using the results
| Task to define | Brand and category trends; creator analysis; sponsored posts |
|---|---|
| Interpretation limit | Do not report estimated metrics as actual sales. Keep public reports and members-only data separate. |
04 · Workflow
A practical workflow
- 1Define brand/item
- 2Search content/candidate
- 3Unify comparison conditions
- 4Review candidate
- 5Compare with official collaboration information
CMB suggests this workflow. Check current menus and permissions in the service itself.
What to prepare and retain
Choose the creators, notes, brands, products or live streams to research, then fix the period and category. Distinguish public reports from member-only analysis and export permissions.
Creator comparisons and content observations support planning. Do not present public or estimated metrics as measured ad results or revenue.
CMB practical guidance. These preparation steps are not promises of product access or campaign performance.
05 · Conditions
Access and costs
| Account & access | Check the scope of use and data rights for each membership plan. |
|---|---|
| Costs & coverage | Check the fees and data access or export limits in the selected membership plan. |
06 · Guides
Guides & articles
No separate CMB guide has been published for this tool yet.
07 · Sources
Sources and references
Sources reviewed: public official product information and help · Review date 2026.10.04
Service information and CMB’s recommendations are labelled separately. CMB has not reviewed members-only data or tested campaign performance firsthand.