01 · Overview

Service overview

The trademark search menu on the China Trademark Office website (国家知识产权局商标局). Its usage note says the data is not updated in real time, is for reference only and has no legal effect. As of 2026-10-19, clicking 进入查询 leads to the online search (wcjs.sbj.cnipa.gov.cn), which opens the login page of CNIPA’s public service platform.

02 · Features

Main features and applications

01

Filing records

Search a mark to see filing and registration records.

02

Applicants

See who filed identical or similar marks.

03

Status

Check the filing and registration status for reference.

03 · Applications

Who it serves and how to use it

For brand teams checking whether their English name, Chinese name or logo has already been filed before entering China.

Before using the results

Task to defineWhether a brand name or logo has been filed or registered in China, and by whom
Interpretation limitTry several Chinese transliterations of the brand name. Results are for reference only, so discuss filings and oppositions with a Chinese trademark agent or attorney.

04 · Workflow

A practical workflow

  1. 1
    List English, Chinese and logo versions
  2. 2
    Choose the goods classes
  3. 3
    Log in to the public platform and search
  4. 4
    Record applicants and status
  5. 5
    Ask an expert to review

CMB suggests this workflow. Check current menus and permissions in the service itself.

What to prepare and retain

Prepare the English name, Chinese transliteration options and logo, and decide which goods classes you will sell in.

Also note whether the same name is filed in other classes.

CMB practical guidance. These steps do not guarantee search results or a safe transaction.

05 · Conditions

Access and costs

Account & accessOn 2026-10-19 the search notice page opened from a South Korean IP address; the online search step redirected to the CNIPA public service platform login (sso.cnipa.gov.cn).
Costs & coverageThe search notice page shows no fees. Check account requirements on the public service platform.

06 · Guides

Guides & articles

Need this applied to your own brand?

How the tool works is covered above. Brand-specific reviews — search presence, competitor comparison and channel checks — are a separate advisory service based on verified data. No results are guaranteed.

View advisory scope →

FAQ

China Trademark Search (CNIPA) FAQ

What is China Trademark Search (CNIPA)?

The official trademark search service of the Trademark Office of China’s National Intellectual Property Administration (CNIPA).

Can I access China Trademark Search (CNIPA) from outside China?

Search it on the official site, sbj.cnipa.gov.cn. On 2026-10-19 the search notice page opened from a South Korean IP address; the online search step redirected to the CNIPA public service platform login (sso.cnipa.gov.cn). Open official site ↗

How much does China Trademark Search (CNIPA) cost?

The search notice page shows no fees. Check account requirements on the public service platform.

What order should I check things in on China Trademark Search (CNIPA)?

  1. List English, Chinese and logo versions
  2. Choose the goods classes
  3. Log in to the public platform and search
  4. Record applicants and status
  5. Ask an expert to review

Who is China Trademark Search (CNIPA) for?

For brand teams checking whether their English name, Chinese name or logo has already been filed before entering China.

Checked 2026-10-19 · Menus and pricing change; confirm on the official site.

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07 · Sources

Sources and references

Sources reviewed: public pages of the official site · Review date 2026.10.19
Service information and CMB’s recommendations are labelled separately. CMB has not reviewed pages that require login or the contents of paid reports.